Transterior is quite a recent interior design term, hence our post "The new "Transterior" decor trend in picture frames and picture framing" . In a nutshell, it’s that p
lace in the house choose to build and have where the inside and the outside are made to come together. It is meant to connect, and evoke a feeling of transition, between the external nature outdoors and the internal, man-made indoors. Years ago people called this the “outside room” the ‘sunroom’ even, where that alfresco ambience could be, if not met, at least hinted at. This space can further define as the border where bricks meet the grass, as a ...
Black isn’t the new black any more!
Posted on Category: Picture Framing Industry InsightsBy:Black isn’t the new black any more and we think it’s high time that customers, interior decorators and picture framer lightened
up! By that we don’t mean to lighten up as in stop worrying about things, but aesthetically, to stop flooding homes, house, apartments, offices and buildings with black or dark picture frames! It seems, and it has been, years and years since square-profile black, mocha, or dark grey frames became popular both as custom pictures and ready-made poster frames. Older picture framers will fondly ..
Is it worth it being a nice person anymore and should we always be kind others?
Posted on Category: Picture Framing Industry InsightsBy:Wait, what's this blog post about should we be kind others? How did we get from picture framing to philosophy? What's the connection?
Well, we posted this blog as a result of a number of incident and customer observations we made over the years and some of which we will recount. First incident: Giving away free picture frame hooks. When we first started picture framing someone read someplace .. (probably in a U.S. picture framers' magazine) that a good customer goodwill exercise was to give away a free packet of ..
The Seven Virtues of Picture Framing Décor
Posted on Category: Picture Framing Industry InsightsBy:
In this post, Seven Virtues of Picture Framing Décor we explore how you can either succeed or fail in tastefully decorating your home for which you will need both a lot of patience and a lot of
time. Many are the homeowners who seek to uniquely fashion their world with the colours of their walls and ceilings, floor and light fittings. However a substantial contributor to the overall look and feel will be the art they choose to display and hang on their walls. And since art can enhance or detract the décor of a home we have drawn on our years of experience to list some important points worth considering in picture framing décor.
1st: Identify the style of your home. While this is task is easily ...
A Picture Framer’s Seven Deadly Sins
Posted on Category: Picture Framing Industry InsightsBy:Alas, this post is distillation of many conversations, hundreds of observations and a multitude of picture framers’ trade
talk over many years. While it is partly a reflection on the occasional failings of our industry’s practitioners it is also meant to be a septet of helpful pointers on how to avoid unintentionally alienate customers. Customer alienation can be triggered quite easily, and even if unintended and not meant. Picture framers do have bad their days, which can put them in a bad mood. And it is this very mood...
Picture Framing Consumers: Baby-Boomers vs Millennials
Posted on Category: Picture Framing Industry InsightsBy:It was around the time of the GFC (Global Financial Crisis) , or a few years after this millennium began, that picture
framers throughout the world began noticing that the spending patterns and behaviour of their customer had changed. For those frames who entered the framing industry in the golden years of breaching whales and leaping dolphins posters this was a cultural and financial shock. Kodak, Borders, One.Tel, and other corporate, lost customers by their tens of thousands and soon fell by the wayside. And yet, at much the same time, those same customers began queuing for hours ...
Beware of shonky picture framers and dodgy picture framing practices!
Posted on Category: Picture Framing Industry InsightsBy:While it's true that "You can’t please all of the people all of the time" we believe that picture framers do have certain legal,
ethical and professional obligations in their picture framing practices. Legally, they have to practise sound standards of honesty in all transactions and avoid using false, inaccurate or misleading terms, descriptions or claims. Ethically, they must properly care for all customers' artwork in their keeping and produce picture frames equal or superior to the quality of displayed samples. Professionally, they should maintain a ...
How to break up with your busy, inconsiderate and expensive picture framer!
Posted on Category: Picture Framing Industry InsightsBy:
You have that sinking feeling. Your picture framer doesn't greet you like he used to. He's too busy to see you and you are now starting to see him as an expensive picture framer. He sends
his junior staff to serve you instead. If you do manage to speak to him, he's curt, cold and distant. When he gets around to making your picture frames, he's not on time anymore, he's always late. And when he's late, he doesn't ring to apologize, like he used to. You feel like he's brushing you off. And his prices have trebled! You used to have such an easy, carefree and inexpensive relationship. You felt safe and secure . But somehow ...
What’s the main difference between Custom-Made and Ready-Made picture frames?
Posted on Category: Picture Framing Industry InsightsBy:The main difference between custom-made and ready-made picture frames is the price. Custom picture frames are made one
at a time, usually with better-quality materials, to exactly suit and fit customer's artwork. Both labour and materials cost more so the price will be higher. Ready-made picture frames on the other hand, are produced in mass, often with common-quality materials, to approximately suit the 20 or so most common picture framing sizes. With regard to custom frames, the framer chooses each component of a ...
Elegant, timeless, classic and yet, affordable black photo frames
Posted on Category: Picture Framing Industry InsightsBy:
The black photograph frame remains still a simple, yet striking and stylish method to exhibit your favourite photos
and pictures. You can hang these frames individually or clustered on your wall, to effect an artistic and impressive display. Our affordable photo frames are very popular and come with a stand-backs or easel-backs so that these may be stood on tables as well as hung on walls. The most popular finishes are black, brown and brown with silver. Treasure your precious moments with our beautiful photo frames. ..


